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A copywriter will work closely with a team of digital advertising specialists (search and social) to help local businesses establish and maintain their digital online presence. The ideal candidate for this role will be someone who understands the importance of online marketing, demonstrates deep understanding for creative content, and has a working knowledge of digital marketing.
The impact youll have
Performing day-to-day copywriting tasks and managing the workflow
Providing ad copies that are clear, concise, and grammatically sound
Understanding the campaign goal, its requirements and creating ads that speak to the target audience
Building ad content and ad structure from start to finish such as doing relevant keywords research, putting together a list of keywords, ad groups, headlines and ad descriptions.)
Understanding, developing, and maintaining clear brand voice
Following advertising best practices and Ad platform policies and guidelines
Producing quality work and running audits on ads created and running across platforms
Help to increase the level of Ad copy produced using quality assurance methodology and implementing a process for continued success
The value youll bring
2+ years of experience in copywriting or related role
Proficient knowledge of SEM, including best practice for writing Ad copies and keyword research
Proficient knowledge of social media ads ( Facebook/Instagram, Linkedin etc.)
Ability to work independently with minimal supervision and collaborate within a strong team environment
Independent decision maker; can take calculated risks and deal with ambiguity
A technical aptitude and an ability to learn new processes quickly
Experience or knowledge of search engine optimization (SEO)
Experience with creative and ads content A/B testing
*For the full job posting, please visit our careers page.