Job Order Detail

Description

As a Product Marketing Manager, you will be responsible for the outbound marketing activities for your products. You will craft the messaging and positioning for products. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial.  In your role as a Product Marketing Manager you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.

Responsibilities
Be the expert on your buyers, their purchasing journey and their buying criteria
Gather competitive intelligence, market trends and new technologies to bring back to your product teams in driving innovation
Communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process
Plan the launch of new features, release schedules and manage the cross-functional implementation of the plan
Support Product Management, Sales and Success on Demand to develop product launch packages that include product messaging, value proposition, objection handling, competitive analysis, sales guides, and other content.
Develop the strategy and manage the marketing programs that drive demand and adoption for your products

Qualifications
Bachelors Degree in Business, Marketing, or related technical discipline preferred
Prior knowledge experience in SaaS and/or digital marketing considered an asset
Exceptional professional interpersonal, verbal and written communication skills
Ability to lead and manage multiple projects and execute with a sense of urgency
Highly-motivated with ability to work both independently and in a cross-functional team setting
Approachable and passionate problem-solver