Job Order Detail

Description

DIGITAL MARKETING SPECIALIST
(12-Month Term)

Want to work for Canadas most trusted brand?
CAA Saskatchewan wants you!

CAA Saskatchewan requires a goal-driven digital marketing professional with experience in producing results through digital platforms. This role plans and coordinates marketing activities to generate online leads and conversions while improving the online user experience for CAA products and services.


Key Job Responsibilities

    Develop and implement digital marketing strategies and campaigns to create awareness, generate leads and drive sales:
o    Identify the overall business goals and break them down into project/campaign goals.
o    Apply research and critical thinking to solve business needs.
o    Develop plans and activities for mobile, landing pages, conversions and email marketing.
o    Review current marketing activities for optimization.
o    Provide detailed reports on marketing activities relative to goals.

    Collaborate with Designers and Developers to create intuitive user-centered design solutions.


Experience & Requirements

    Post-secondary education, preferable in Digital Marketing, Marketing, Business Administration, Digital Engagement or another related field.

    Minimum of two years of related or similar work experience.

    Working knowledge of digital marketing platforms, including HubSpot, Drupal and Google Analytics

    Basic knowledge of html and css.

    Understanding of marketing automation and UI/UX is an asset.

    Experience with content management systems required.

    Strong communication, organizational and project management skills.

If you are interested in this opportunity, please email your resume careers@caask.ca by Monday, May 30.