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As a Marketing Associate, you are responsible for overseeing and implementing marketing initiatives including email campaigns, sponsored and organized events, store signage, print advertisements, and much more. Your focus will be ensuring that our marketing campaigns are creative, effective, and fit our brand image to drive New Clients interest in H&R Block. This role is critical to ensuring that the business successfully retains current clients, acquires new clients, and has success during promotional events, sales, and all the times in-between.
Responsibilities
Write content for email campaigns and advertisements
Assist with setting-up, coordinating, overseeing, and running promotional and sponsored events.
Write product descriptions for new and current products, promotional ads, and landing page content for the social media
Research and suggest improvements aimed at enhancing the efficiency and effectiveness of marketing efforts and present them to Manager
Identify opportunities for company involvement in tradeshows, athlete sponsorships, and brand ambassador partnerships
Assist with the production of video shoots for the company YouTube channel and social media pages
Assist with managing and coordinating the production of semi-annual product catalogues
Manage and maintain documentation related to marketing processes and account credentials
Other duties and projects as assigned
Qualifications
University or College level education in Marketing, Communications, Business, or a related area of study
Intermediate level knowledge of the Microsoft Office Suite
Previous experience working in marketing or advertising
Strong project management, communication, and collaboration skills
Team player with strong ability to meet deadlines
Able to produce deliverables both quickly and accurately
Excellent written and verbal skills