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The Marketing Internship is a professional internship within the North American Marketing Department. The intern will provide supportive services both in the field and office within the assigned department. During the internship, the participant will be exposed to agriculture in various markets across the Canada, gain exposure to CLAAS products, foster customer relations, engage in product & marketing efforts, and experience other marketing functions.
Main Accountabilities and Essential Functions
Assists with new product launches in the North American market focused on but not limited to field benchmarking and competitive comparisons, quantifying value propositions over competitive alternatives, market research and analysis, preparing launch materials and sales collateral.
Responsible for supporting and driving critical marketing processes and projects associated with product marketing
Works with CLAAS Data Analyst supporting competitive comparisons to be able to translate machine data into customer value propositions
Summer equipment demonstration support as needed.
Adheres to established company values, practices, policies and procedures at all times. Follows and supports compliance with all applicable safety rules, laws, regulations and standards.
Demonstrates regular and punctual attendance at the assigned work location.