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Duties and Responsibilities
1. Responsible for the development and implementation of the annual communication and sponsorship/partnership plans for APAS.
2. Supervises the production and distribution of all communication products related to the communications strategy, including, but not limited to, Saskatchewan Farmers Voice Magazine, website content, social media posts, newsletters, press releases, promotional material, and corporate documents.
3. Monitors and reports on the effectiveness of communication plans.
4. Provides front line contact for media inquiries.
5. Coordinates publicity and sponsorship for APAS and external events.
6. Maintains and develops relationships with APAS sponsors and partners.
6. Maintains contact databases and other administrative duties as required.
Contacts
Contact with member representatives and associates to gather content, and build relationships that will assist with the development, implementation, and evaluation of communications programs;
Contact with internal staff, members, Board and Committees and associates to provide advice and support regarding communications tools (websites, publications, etc.) and to participate in problem solving.
Contact with existing and potential sponsors and partners.
Working Environment
Qualifications
Post Secondary degree in Journalism, Public Relations/Communications or equivalent work experience
Minimum three years direct work experience in related field.
Superior oral and written communication skills.
Advanced understanding and use of social media
Computer literacy is required; particularly word processing, spreadsheet, internet applications, graphics suites, and Word Press/ HTML.
Strong work ethic and attention to detail
Exceptional time management skills
Valid drivers license and access to vehicle
Direct experience or knowledge of agricultural issues will be considered an asset