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As a Digital Ads Designer, you are the creative driving force behind your Partners ad spend strategy and outcome. You will be creating social media images, landing pages, and banner designs for a variety of businesses. You will help our Digital Ads team produce marketable content and help drive business to the locations and targets chosen.
Responsibilities
Create cutting-edge landing pages that help drive clicks and funnel interest that best fits the clients needs
Craft clear and concise messaging from supplied information and creative to drive traffic to clients targeted location (ie calls, visits, form fills)
Design banners that say a lot with a little- small canvases that need to communicate your clients entire call to action with little real-estate
Collaborate with the Digital Ads team to develop strategies for campaigns, using new options like animated banners or new and original designs created by you
Combine images in visually pleasing ways to help social media campaigns improve. This role requires a lot of flexibility to help other teams with graphic design needs.
Qualifications
Degree, diploma or certification in Graphic Design, Illustration, or other Digital Media an asset
High degree of skill/experience in Photoshop and/or Illustratorability to manipulate images and photographs, and composition is second-nature
Familiarity with Unbounce or other landing page builders an asset
Demonstrated ability to write digital copy with proper spelling, grammar, and accuracy
Working knowledge of social media imageryFacebook, Twitter, Instagram
High degree of creativitythinking outside the box, working with a little creative to produce a lot of high quality work
Experience with Animation (simple GIF and HTML5 animations) and knowledge of HTML coding an asset, but not required