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Brandt is currently seeking a Product Planner for our Utility Trailer line, as part of the newly developed Brandt Truck Rigging & Trailer Division. Effective portfolio planning requires a humble curiosity, and the desire to fully understand market and customer dynamics. This is a unique, ground floor opportunity to shape the vision for Brandts Utility trailer products for years to come.
Duties & Responsibilities
Collect, Analyze and Interpret Market Data from brochures, websites, dealers, customers, trade shows and industry publications.
Understand industry trends, customer and dealer needs.
Identify current product gaps, weaknesses.
Develop and prioritize ideas for new products and model updates across the product line.
Develop longer term Research & Development plan for product line.
Plan and help deliver the go to market plan for the launch of new products.
Required Experience
We require a candidate who has experience with utility trailers, and has a solid equipment background from a user, designer, sales/marketing or manufacturing perspective. Preference will be given to those candidates who have experience with Commercial and Heavy Duty Dumps, Tilt Decks, Ramp decks, lowboy flat decks, and various Ag trailers.
The ideal candidate will have:
A passion for equipment and the ability to articulate customer needs
Experience in at least one of the following areas direct use of the product, sales, design, customer support or manufacturing
Excellent organization & communication skills written and verbal
The ability to work with all levels and departments in the organization
An understanding of business and product financial metrics
The ability to travel 1 week per month if necessary.