Job Order Detail

Description

Vendastas Marketing Technologist will work to bridge the gap between digital marketing and technical development setting up our products with analytics to capture leads and create funnels to optimize conversions.

Responsibilities
Research, plan, and iterate on product-led growth marketing techniques for driving awareness and product adoption, while minimizing spend
Prioritize and carry out technical marketing initiatives required to drive traffic, lower cost-per-lead, and achieve monthly growth goalsincluding everything from web page optimization to custom app development
Enable funnel management through the use of Google Tag Manager tracking in Vendastas own software
Understand campaign tracking reporting tools and be able to adjust strategy and implement optimization mechanisms to ensure successful delivery goals
Develop and test marketing applications that aid in generating 2nd-order revenue and contribute to the Marketplace divisions revenue & product goals

Required Skills
3+ years experience in marketing technology; experience in SaaS considered a strong asset
A solid understanding of web design & development, usability, content optimization, and email campaigns
Expertise developing basic web applications and working with databases; experience in Regex, BiqQuery/SQL, JavaScript, jQuery, HTML5, WordPress, PHP, Python, CSS, Google Analytics
An insatiable hunger for continuous learning
Attention to detail with a high level of accuracy in completing tasks, strong self-management, and organizational skills

Bonus Skills
Demonstrated knowledge of & experience in SEO, lead optimization, and funnel management
Deep & demonstrated knowledge of Google BigQuery, Google Tag Manager, and/or Google Data Studio