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Closes October 28 | Reporting to the VP Marketing - and working within the Innovation Marketing Department team and credit union organization as a whole - the successful candidate will help deliver on the transformation of Innovation Credit Union's marketing and community efforts to be competitive at a national level.
Oversee all sponsorships and events for Innovation Credit Union. The successful candidate will have a strong knowledge of how sponsorships not only impact the communities in which we serve but also how it can assist our organization to grow and benefit our membership. This position must ensure that it follows branding standards as well as understands the member segments that Innovation has and is looking to grow. Responsibilities also include:
Oversee all community development and sponsorship opportunities ensuring with greater emphasis on the segments we are trying to grow
Oversee the development of all Innovation event plans and work with various committees on execution of events
Oversee business development marketing opportunities from a Marketing perspective and work with the marketing segment leaders and retail to ensure appropriate staff representation
Oversee all promotional and corporate wear orders to ensure they align with Innovation brand standards
Oversee Innovations scholarship and awards program
The successful candidate will also lead, assist and collaborate in creating, implementing and measuring various comprehensive marketing, branding, advertising, communications, public relations, corporate social responsibility and strategic intelligence programs (including digital marketing, website and social media executions) that will support Innovations strategic business and growth objectives.Developing and managing marketing plans and budgets to support corporate objectives all while creating exceptional service experience and delivery - both internally and externally will also be a key aspect of the position.