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A Website Content Marketing Strategist works to help local businesses establish and/or maintain their online presence with the use of various forms of content. The ideal candidate for this role would be someone who understands the importance of quality content to drive results for small businesses, has a keen eye for detail, and can keep up with the changing landscape in content marketing.
Responsibilities
Help businesses establish themselves as local experts with well-researched, topical and original written content, free of grammatical or spelling errors
Conduct in-depth research to develop valuable content assets
Create short and long-form written materials, such as website copy, social posts blogs, and email marketing campaigns in a variety of verticals
Be an internal SEO expert to drive best practices in all content fulfillment products and services
Able to create and speak to reports outlining fulfilled services and proof of performance
Provide exceptional customer service for our partners and their clients
Maintain an ever-changing understanding of current content marketing trends and strategies
Qualifications
Strong writing and editing skills
Strong knowledge of SEO best practices is a valuable asset
Digital marketing experience preferred
Proficient knowledge of social media platforms
Excellent written and verbal communication skills
Experience with graphic design and Photoshop is an asset
Exceptional organizational skills and keen attention to detail
Bachelors degree and/or equivalent experience