Job Order Detail

Description

The Director of Marketing, Advanced Technologies, leads the development and implementation of marketing strategies that raise the profile of Calians Advanced Technologies Division and contribute to achieving the growth objectives.

Responsibilities:
-Develop marketing plans and strategies to advance the reputation of the Calian, Advanced Technologies Division and support increased revenue generation
-Liase with Calian Corporate marketing and sales organization to align strategies and tactics with Corporate directions
-Work collaboratively with business unit leaders to understand the technology offerings and develop marketing plans to support identified business unit goals and objectives
-Manage Advanced Technology Division advertising and promotional activities, including identifying opportunities, coordinating the delivery of creative promotional material, and evaluating return on marketing investment
-Liaise with the Calian corporate marketing team and external partners to develop marketing collateral, digital media and advertising and promotional campaigns
-Conduct market research to support the business units in identifying, assessing and developing new products and services for existing and new markets
-Identify media relations opportunities and coordinate the preparation of news releases, media events and editorial placement
-Oversee the representation of the Advanced Technology Division technology at local, national and international tradeshows, including show selection, booth promotion and branded visuals

Employees enjoy comprehensive benefits, competitive salary, a company-paid pension plan, employee stock purchase plan, free access to a fitness facility and much more! The business operates as an integrated and integral division of Calian Group Ltd., a publicly traded company whose shares are listed on the Toronto Stock Exchange under the symbol TSX:CGY.